visitors at grand canyon (NPS)

Data-driven decisions for national parks

Since Yellowstone was established as a national park in 1872, people from all over the world have come to the U.S. to visit its protected natural and cultural resources. Data on visitors has been collected for many years, but the National Park Service hasn't been able to analyze it or use it to inform other decisions.

To help it make better operations and programming decisions with the data it already has, NPS wants to put its visitor experience data from 1999-present into usable formats so it's easier to review and analyze.

According to a recent solicitation, NPS is looking for a contractor to compile reports and visualizations on visitation trends, funding, staff allocations and interpretive media using existing data from the agency's servicewide interpretive report, visitor use statistics and potentially cross-referencing that information with data from the Census Bureau.

Besides learning how it can adjust to meet visitors changing expectations, NPS also wants to find out how its experience compares with other, similar cultural organizations.

Responses are due Aug. 22.  Read the full solicitation here.

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