Alibaba has decided to enter the smart wearables market and has just unveiled its new product, the Quark AI glasses. The product, which promises to shake up the sector, has already been officially launched in China and aims to be a practical, lightweight personal assistant integrated into the user’s daily life. The new smart glasses, which have a discreet design and an affordable price, come in two models: G1 and S1. Both devices are designed to bring artificial intelligence functions directly into the user’s field of vision. What can we expect from Alibaba’s launch? Read more information about it.
Alibaba’s new bet on the wearables market
Alibaba’s new smart glasses, named Quark AI, represent an ambitious attempt by the company to compete with large global companies that already dominate this wearables sector. Prices for the device start at 1,899 yuan, and they have already arrived on the Chinese market with the goal of making AI an everyday and accessible tool for its users.
Visually, the glasses have a traditional shape, but with discreet black plastic frames, creating a striking contrast, especially when compared to the bulky headsets already known to the public from other brands. The minimalist aesthetic adopted by Alibaba for its model is part of a strategy to make the accessory usable at any time of day.
Another detail about Alibaba’s new release is that the glasses are fully connected to the Qwen App, the brand’s own program. This means the glasses are powered by the company’s own AI model. This connection allows the glasses to respond to voice commands, touch controls, and automated tasks, all with the intention of simplifying the user’s daily life.
Deep integration with the Alibaba ecosystem
According to Alibaba, one of the main differentiators of Quark AI is its direct integration with the company’s main services. This means that the glasses will connect to apps like Alipay and Taobao, functioning natively and allowing for quick actions such as instant price identification simply by looking at a product.
For Alibaba, it’s important that the new smart glasses aren’t limited to just the shopping experience. The glasses also perform real-time translations, generate automatic meeting notes, and, in addition, offer access to popular services in China, such as QQ Music.
The company’s idea is that the glasses will cease to be just a technological accessory and will actually become an extension of the company’s entire digital ecosystem. Alibaba’s main objective with this launch is to transform its glasses into the center of its technological system, a new type of interaction between user, AI, and digital consumption.
S1 vs. G1: Two proposals for two types of use
The company’s idea was to launch two distinct models, with the S1 being more robust and premium. The S1 was made with lenses that function as micro-OLED screens, capable of displaying images in up to 3K, as well as high-resolution videos that can be enhanced by AI in 4K. The G1, on the other hand, is designed to be lighter, made for everyday use.
Does Alibaba plan to launch its smart glasses outside of China?
The launch of the Quark AI glasses makes it clear that Alibaba is ready to take a step forward in the artificial intelligence competition. With this deep integration of the glasses into its ecosystem, the new launch becomes a useful everyday resource, signaling that the product is a solid bet for the company.
It is not yet known whether Alibaba’s smart glasses will be launched outside of China, but the technological accessory has great potential for expansion. Alibaba has already demonstrated an interest in transforming this technology into something common, accessible, and functional for the whole world.
