At the IAA Mobility 2025 in Munich, Volkswagen is set to electrically revolutionize the automotive industry with four all-new entries and new technology showcases. Between September 9-14, the German manufacturer will unveil a revolutionary all-electric compact SUV and the most powerful Golf GTI ever, as well as engaging AI-powered experiences that will redefine sustainable mobility of the future.
Volkswagen in production: Four new models lead Volkswagen Munich demonstration
In September, it will present four new models at the Volkswagen central show in Munich, where it will be present at the IAA Mobility event. HT Auto reported that, along with international debuts, the carmaker is also using its time to display the newest technologies and allow visitors a hands-on experience, thus creating an atmosphere of innovation combined with engagement.
The main attraction of the show is that an all-electric compact SUV will be unveiled that giving an idea of what Volkswagen will get in the future. This SUV is expected to go into production as soon as next year and is intended as an entry-level electric vehicle in Europe that can balance the everyday convenience and tool with efficiency and keep costs down.
How Volkswagen tickles the GTI 50th anniversary model
A further dash of spice, the brilliant menu is Volkswagen will also display the Volkswagen Golf GTI Edition 50, which debuted at the Nurburgring 24 hours. The anniversary model is powered by 250 PS (of the power of the engine), making it the most powerful GTI in production history and a milestone in performance auto engineering.
Interactive technology experiences beyond traditional displays
The aspects of IAA Mobility that Volkswagen will present to the attendees will go much beyond cars and will offer participants in the event a comprehensive activity showcase. In this case, supposedly, the company sees the future of mobility in this way; it would like to engage its customers in this manner. The activity will include a GTI History Wall, high-energy racing simulators, and AI-enabled interactions, which will give insights into digital mobility solutions.
The refreshed version of one of the best-selling compact SUVs- the T-Roc will also have its world premiere in the key auto show. Included is the ID.3 GTX FIRE+ICE, a limited-edition performance EV, which it has created together with apparel brand BOGNER FIRE+ICE. This Munich showcase will determine the Volkswagen path towards an electric, networked, and sustainable automotive future.
This is how families can engage with Volkswagen’s innovation
Families will be welcomed to participate in a special discovery rally, and sustainability aficionados can experience the Future Materials Lab, which shows sustainable and innovative materials created by the design and R&D units at VW. This strategy leads to the establishment of a welcoming platform where people are able to interact with the brand concepts of the mobility of the future.
A sustainable mobility comes to role to the forefront
The idea is based on the past success of Volkswagen at the same event two years ago, the first time they tried to use a more urban, approachable format of its exhibits. In 2025, the Open Space will be laid out not only as a demonstration site but also as a place that dynamically engages a visitor and focuses on electric and sustainable travel solutions. The ID.3 GTX FIRE+ICE is an old school tribute to the Golf II Fire and Ice of the 90s, fusing well-proven form with electric, eco-friendly performance.
The impressive presentation designed by Volkswagen at IAA 2025 demonstrates more than a classic auto demonstration at an auto show- Volkswagen believes that they are positioning the future of sustainable transportation. Consisting of four new models, displays of revolutionary technology, and interactive uses including racing simulators and sustainability laboratories, the German automaker is aiming to be at the center stage of innovation in the sphere of electric mobility.