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Flash News

Costco Issues Urgent Recall for a Viral Food Sensation Sold in All US Stores — A ‘Potentially Dangerous’ Hidden Allergen Is Putting Families at Risk

by S. Jones
09/22/2025 08:20
in News, Top Retailers
costco self checkout

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One of America’s retail giants, Costco, issued an urgent recall that consumers should take note of. Over the past few months, many recalls of products have been occurring in retailers. Recalls generally occur to keep the consumers’ safety and health in place. Now, the retail giant issued a recall on food that has been sold in all its United States Stores.

Details about the Costco recall

Costco has made a recent recall that affected a batch of Dubai chocolate bars sold in its United States stores. The recall was done due to allergen labeling concerns. The retailer issued a letter to advise consumers who purchased the affected products to return these products to their local Costco for a full refund.

In addition, the Dubai chocolate bar, which is known for its vibrant green pistachio filling and the crunchy knafeh center, had social media on a high. However, recent developments have added a bittersweet twist to the confectionery phenomenon.

This product was originally created by Fix Dessert Chocolatier in Dubai. This specific chocolate bar contains a milk chocolate shell which is filled with a creamy pistachio-tahini mixture and crunchy kadayif pastry. It is a unique texture and striking green color quickly which caught the attention of many social media users.

The beginning of the whole story occurred when a TikTok influencer @mariavehera257 posted a video of herself enjoying the chocolate. This was back in December 2023. This influencer’s video drew the attention of millions of people and ignited a global craving for the dessert.

As a result of this, the chocolate received a widespread popularity imitation, where various brands attempted to remake the chocolate’s unique flavor and appearance. The details about the chocolate that is being recalled:

  • Product Name: Rolling Pin Dubai Style Chocolate
  • Item Number (Costco): #1932972
  • When sold: The item has been sold between May 1 and August 29, 2025

Consumers are encouraged to look for the above information to make sure if they have any of these products in their possession. It is important to look at the name of the product, the unique item number and well as when it was sold.

Other affected Products 

As mentioned previously, there has been several recalls that impacted numerous products. This recall involves the snack that achieved worldwide fame.

  • Haifa Cold Smoked Salmon and Cold Smoked Seabass this product was recalled on September 17, 2025, and the reason for the recall was the possibility of contamination with listeria.
  • Deep Frozen Fruits and Vegetables this product was recalled on September 10, 2025, for a possible contamination with salmonella.
  • Middlefield Original Cheese Co-Op and Sunrise Creamery products were recalled on September 8, 2025, because there has been stated that there is a potential of contamination with listeria.
  • Endico Frozen Peas and Carrots Mixed Vegetables were recalled on September 4, 2025, for the possibility of being contaminated with listeria.
  • Country Eggs, Nijiya Golden Yolk eggs were recalled on August 27, 2025, due to the possibility of being contaminated with salmonella.

The reason for the recall of the product

This specific recall of Costco emphasises the obstacles of scaling artisanal treats for mass distribution. The Dubai chocolate bar’s viral status resulted in an increased demand. These accidents like this underscore the importance of stringent food safety oversight in the global supply chain.

The chocolate bar product is being recalled by Costco and not by the FDA. There are several reasons as to why this product has been recalled. Below are some of the reasons:

  • The allergen labeling is incorrect – The packaging lists of the product indicates “gluten” as an allergen, but it should specify “wheat.”
  • For consumers who may have wheat allergies, this could be possibly dangerous, because “wheat” is one of the major food allergens.
  • The product indicates and lists the ingredients that include wheat-containing components (such as kunafa/kadayif pastry). However, the specific allergen “wheat” is not clearly stated.
  • Costco encourage consumers to call the product’s manufacturer, Rolling Pin, at 833-331-2993 if they have questions or concerns.

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